Yogyakarta, December 10, 2025 – The Evaluation of the Fall Semester Practicum for the 2025/2026 Academic Year was held offline at the MMA Auditorium, 3rd Floor, Agricultural Social Economics Building, Faculty of Agriculture. This activity marked the completion of the Agricultural Economics and Agribusiness Program Practicum for the Fall Semester 2025/2026. Lecturers and practicum assistants attended the event as a forum for reflection and continuous improvement of the practicum implementation over the course of one semester. read more

Yogyakarta, November 26, 2026 — The Agricultural Economics and Agribusiness (EPA) Study Program, Faculty of Agriculture, UGM, proudly welcomed 10 male graduates and 12 female graduates who officially earned their Bachelor of Agriculture (S.P.) degrees at the First Graduation Ceremony of the 2025/2026 Academic Year. This event marked a significant milestone for the entire academic community, as it once again highlighted numerous commendable achievements at both the departmental and faculty levels. read more

Yogyakarta, November 28, 2025 — The Agricultural Economics and Agribusiness Study Program at Universitas Gadjah Mada held a guest lecture for the Agricultural Politics course, featuring Prof. Akira Ishida from Kobe University, Japan. The guest lecture was themed “Food and Nutrition Security.”

The guest lecture delivered by Prof. Akira Ishida discussed the relationship between poverty, inequality, Hunger, and food policy in developing countries. He explained that food insecurity is not only caused by limited production but also by unequal access to resources, education, and economic opportunities. Using a microeconomic approach, Prof. Ishida showed how household socioeconomic conditions affect consumption patterns, nutrition, and well-being. read more

Yogyakarta, November 28, 2025 – The Agricultural Economics and Agribusiness Study Program, Faculty of Agriculture, held a Guest Lecture for the Research Methodology Course, featuring Shahrin Shahab, M.A., PhD Candidate and Graduate Teaching Assistant at the School of Public Policy, Oregon State University, USA, as the guest speaker. This activity was carried out to strengthen students’ understanding of various research approaches, particularly qualitative research methodology, which is increasingly relevant to agricultural socioeconomic studies. read more

Yogyakarta, November 12, 2025 — The Agricultural Economics and Agribusiness Program (EPA) of the Faculty of Agriculture at UGM received a visit from the Agribusiness Program of Andalas University. The purpose of this visit was to conduct a comparative study related to preparations for applying for ASIIN international accreditation, as well as to strengthen academic relations between institutions.

During the meeting, the UGM EPA Team shared their experiences, strategies, and best practices in obtaining ASIIN accreditation, including preparing the Self Assessment Report (SAR) documents, strengthening the learning outcomes-based curriculum, strengthening the internal quality assurance system, and preparing for the site visit. The discussion was interactive, with both parties exchanging experiences and challenges encountered in internationalizing their study programs. read more

Yogyakarta, November 26, 2025 – The Agricultural Economics and Agribusiness Study Program, Faculty of Agriculture UGM, held a Guest Lecture for the Agribusiness Management Course, featuring Prof. Wirawan Dony Dahana from The University of Osaka, Japan, as the guest speaker. This guest lecture, themed “Consumer Behavior,” aimed to enhance students’ understanding of modern marketing dynamics, particularly regarding consumer behavior in the digital age.

In his presentation titled “Marketing in the Digital Age: The Role of Media Multitasking and Word of Mouth,” Prof. Dony introduced the concept of Media Multitasking (MM), which refers to the simultaneous use of two or more media and its impact on advertising effectiveness, consumer visits to sales sites, and purchasing decisions. He emphasized that the influence of MM is not always negative. Research results show that the impact of multitasking greatly depends on consumer motives, such as efficiency, control over information, information needs, and habits. Analysis using a latent model shows that each motive produces different responses to advertising exposure, advertising repetition frequency, and media consumption context. read more

Yogyakarta, November 5, 2025 – The UGM Agricultural Economics and Agribusiness Study Program held a guest lecture for the Regional Economics course. The lecture carried the theme “Structural Changes in the Irish Economy 1926-2020: An Input-Output Analysis” with Prof. Cathal O’Donoghue, Professor of Public and Social Policy, University of Galway, Ireland, as the guest speaker.

In this guest lecture, Prof. Cathal began by introducing the basic concepts of value chains and input-output analysis. The value chain begins with the provision of raw materials, production, distribution, and sales services, to generate added value for consumers. In today’s economy, the value chain involves interactions between various sectors, giving rise to input-output relationships. Prof. Cathal explained the input-output (IO) model, which shows the multiplier effect when demand for inputs in a sector increases and involves inter-regional interactions. read more

Yogyakarta, November 5, 2025 – The Agricultural Economics and Agribusiness Study Program at Universitas Gadjah Mada (UGM) held a guest lecture in the Agricultural Economics course. The lecture focused on the theme “The Concept of Sustainable Value Chains in Agriculture,” featuring Dr. Adhitya Marendra Kiloes, a Postdoctoral Researcher at The University of Queensland.

In his lecture, Dr. Adhitya emphasized the importance of integrating economic, social, and environmental aspects, known as the triple bottom line principle, as a strategy for achieving a sustainable value chain in the agricultural sector. Students were encouraged to understand how to manage agricultural value chains efficiently and inclusively through innovation, public-private partnerships, and technology, adding value for businesses, communities, and the environment, and achieving resilient, climate-adaptive agriculture. read more

Yogyakarta, October 15, 2025 — The Agricultural Economics and Agribusiness Study Program, Faculty of Agriculture, UGM, has carried out a community service activity in Nawungan I Hamlet, Selopamioro Village, Imogiri District, Bantul Regency. This activity is part of the Agricultural Socio-Economics Department Grant program. It is an effort by the EPA Study Program to encourage community empowerment by developing local agribusiness potential. The community service activity, entitled “Utilizing the Potential of Nawungan 1 Hamlet as an Agricultural and Rural Tourism Destination,” was inspired by the hamlet’s great potential to develop agrotourism based on agriculture and local culture. read more

Yogyakarta, October 20, 2025 – The Agricultural Economics and Agribusiness Study Program at Universitas Gadjah Mada held a guest lecture for the Business Analysis and Agricultural Projects course. The lecture focused on the theme “Circular Economy Practices in the Horticultural Business”, featuring a speaker from the Secretary of the Deputy for Food, Natural Resources, and the Environment at the Ministry of National Development Planning/Bappenas, Ms. Puspita Suryaningtyas, S.P., MBA, MGES. read more