On Wednesday, October 30, 2024, the UGM Agricultural Economics and Agribusiness Study Program held a guest lecture on agribusiness management with the topic of neuroscience applications in neuromarketing. The resource person in this guest lecture was Bambang Iman Santoso, a neuro-enthusiast and Co-Founder of the Neuronesia Learning Center (NLC) at PT Neuronesia Neurosains Indonesia. The application of neuroscience in marketing is one of the important sciences that should be studied by an agricultural marketer because this science can perfect existing marketing science.
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On October 17, 2024, the Department of Agricultural Socioeconomics, Faculty of Agriculture, Universitas Gadjah Mada (UGM) held the second International Conference on Sustainable Agricultural Socioeconomics, Agribusiness, and Rural Development (ICSASARD). This international conference was held to support the transformation of essential sectors to create a sustainable, resilient, and prosperous society.
ICSASARD 2024 covers 7 issues, including
1. Low Emission Development (LED) for sustainable agriculture
2. Information, Communication and Technology (ICT) for sustainable agriculture
3. Climate change and natural resources resilience for food systems
4. Sustainable food value chain
5. Food and nutrition security
6. Social transformation towards sustainable food system
7. Inclusive Rural Development
The independent campus program provides freedom for students to study outside campus through various activities, including Certified Independent Study and Internships (MSIB) and MBKM Mandiri. The program aims to provide experience and skills for students so they can organize their careers and be ready to face changes in the world outside campus. The UGM Agricultural Economics and Agribusiness Study Program also participates in the independent campus program, one of which is through MBKM Mandiri. This effort was made to support SDG Program Point 4 regarding quality education. The UGM Agricultural Economics and Agribusiness Study Program sends its best students to study and improve their skills at various companies for one semester.