The Undergraduate Program of Agricultural Economics and Agribusiness, Department of Agricultural Socio-Economics, Faculty of Agriculture, Universitas Gadjah Mada, conducted a monitoring and evaluation session for the Impactful Internship Program on Thursday, April 9, 2026, from 1:00 to 3:00 PM (WIB), held online. This activity aimed to assess students’ progress across partner institutions while identifying achievements and challenges encountered during the program.

Based on the April monitoring and evaluation results, students generally demonstrated significant progress in their internship activities. Most participants have been actively involved in both operational and administrative tasks within their respective institutions. Their activities have become increasingly diverse, ranging from data management and administrative work to direct field engagement such as surveys, distribution monitoring, and community outreach. read more

Yogyakarta, December 10, 2025 – The Evaluation of the Fall Semester Practicum for the 2025/2026 Academic Year was held offline at the MMA Auditorium, 3rd Floor, Agricultural Social Economics Building, Faculty of Agriculture. This activity marked the completion of the Agricultural Economics and Agribusiness Program Practicum for the Fall Semester 2025/2026. Lecturers and practicum assistants attended the event as a forum for reflection and continuous improvement of the practicum implementation over the course of one semester. read more

Yogyakarta, November 26, 2025 – The Agricultural Economics and Agribusiness Study Program, Faculty of Agriculture UGM, held a Guest Lecture for the Agribusiness Management Course, featuring Prof. Wirawan Dony Dahana from The University of Osaka, Japan, as the guest speaker. This guest lecture, themed “Consumer Behavior,” aimed to enhance students’ understanding of modern marketing dynamics, particularly regarding consumer behavior in the digital age.

In his presentation titled “Marketing in the Digital Age: The Role of Media Multitasking and Word of Mouth,” Prof. Dony introduced the concept of Media Multitasking (MM), which refers to the simultaneous use of two or more media and its impact on advertising effectiveness, consumer visits to sales sites, and purchasing decisions. He emphasized that the influence of MM is not always negative. Research results show that the impact of multitasking greatly depends on consumer motives, such as efficiency, control over information, information needs, and habits. Analysis using a latent model shows that each motive produces different responses to advertising exposure, advertising repetition frequency, and media consumption context. read more

Yogyakarta, November 5, 2025 – The UGM Agricultural Economics and Agribusiness Study Program held a guest lecture for the Regional Economics course. The lecture carried the theme “Structural Changes in the Irish Economy 1926-2020: An Input-Output Analysis” with Prof. Cathal O’Donoghue, Professor of Public and Social Policy, University of Galway, Ireland, as the guest speaker.

In this guest lecture, Prof. Cathal began by introducing the basic concepts of value chains and input-output analysis. The value chain begins with the provision of raw materials, production, distribution, and sales services, to generate added value for consumers. In today’s economy, the value chain involves interactions between various sectors, giving rise to input-output relationships. Prof. Cathal explained the input-output (IO) model, which shows the multiplier effect when demand for inputs in a sector increases and involves inter-regional interactions. read more

In an effort to strengthen the capacity of lecturers in the field of human resource management (HRM), the Agricultural Economics and Agribusiness (EPA) Study Program, Faculty of Agriculture, Universitas Gadjah Mada, assigned two of its lecturers, Asih Kusumaningsih, S.P., M.Sc., and Pinjung Nawang Sari, S.P., M.Sc., to participate in the HR Manager Training and Certification program organized by a professional training institution in Yogyakarta.

The training was held on August 14–15, 2025, in person at the Malyhabara Hotel, Yogyakarta, with A. Noegroho Driprijanto, an experienced practitioner in the field of HR management, as the instructor. The activity continued with the BNSP Human Resource Manager Scheme certification on August 22, 2025, which was conducted online with assessor Dr. Aditya Nanda Priyatama, S.Psi., M.Si. read more

Lecturers from the Agricultural Economics and Agribusiness (EPA) Study Program, Agus Dwi Nugroho, S.P., M.Sc., Ph.D., and Arif Wahyu Widada, S.P., M.Sc., participated in the “Business Incubator Consultant” Training and Certification held by the Indonesian Management Forum (FMI) in Yogyakarta on July 31 – August 2, 2025. This activity is part of staff development efforts focused on improving lecturers’ competencies in entrepreneurship and business incubator-based MSME assistance. This staff development program is one of the implementations of the Impactful Campus Competition Program (PKKB) from the Higher Education Database Center (PDDIKTI). read more

Yogyakarta, September 16, 2025 – The Agricultural Economics and Agribusiness (EPA) Program, Faculty of Agriculture, UGM, conducted a Village Project deployment in Candiroto District, Temanggung Regency, in collaboration with Perhutani Kedu Utara Candiroto Forest Division as a field partner. The project focuses on the theme “Village Project to enhance students’ understanding and skills in technology use through the dissemination of technological knowledge and innovations to farmers via the utilization of Digital Technology Applications for business network expansion.” This Village Project was participated in by 15 students from the 2022 EPA class under the guidance of Dr. Hani Perwitasari, S.P., M.Sc., Arif Wahyu Widada, S.P., M.Sc., and Prof. Dr. Ir. Dwidjono Hadi Darwanto, M.S. read more

IOP Conference Series: Earth and Environmental Science, Vol. 1005, 2022
👉 Read the journal here

Trends in Food Science and Technology  Vol. 162, 2025
👉 Read the journal here

Yogyakarta, August 21, 2025 – The Agricultural Economics and Agribusiness (EPA) Study Program at the Faculty of Agriculture, UGM, held a Coaching Assistant Practicum activity for the 2025/2026 odd semester. The event, held at the MMA Auditorium, Building A.10 Sosek, 3rd Floor, was attended by all laboratory assistants from the EPA program who will support the practical learning process this semester.

The event began with an opening ceremony, followed by a coaching session led by Asih Kusumaningsih, S.P., M.Sc., the laboratory coordinator. The session focused on the technical aspects of conducting laboratory sessions and the regulations that laboratory assistants must adhere to in performing their duties. read more